Nike spends tens of millions of dollars promoting
ORLANDO — I don't get it. Nike spends tens of millions of dollars promoting and outfitting the most dominant golfer of
golf clubs sale all-time. But at the PGA Merchandise Show, which wrapped up here on Saturday, you didn't see even a glimpse of the man.
At the outdoor Demo Day on Wednesday, Nike had a giant white
callaway ft-iq driver tent on a giant green driving range and was luring in club pros and shop owners with a giant color picture of... Justin Leonard. Sure, Tiger Woods is in the doghouse with AT&T and Accenture and his wife. But are you telling me
titleist 2010 ap2 irons he can’t sell golf clubs?
The house comedians at Nike HQ in Beaverton, Ore.,
ping g15 driver could have ordered up a robotic Woods and set it up on the practice tee at Orange County National. You know, a sort of life-size mannequin in a blood-red Nike polo shirt able to sign 10 facsimile signatures per minute, with an almost-human voice
taylormade r7 cgb max fairway wood that would respond to all questions with, "I'm not here to talk about my sex life. I'm here to talk about the new Victory Red Driver."
Still, it was a good show, and I didn't even make it to the Kansas concert. If you did, please let me know if they played "Carry On My Wayward Son." The memories come flooding back.